Category: Web Design

Web Design 101: 7 Effective Website Solutions for a Better User Experience

Are you running an online business? Well, in order to be successful this 2019, you need to step up your game. Below are amazing website solutions that you can utilize to better serve your customers. These can even increase your revenue, and further improve your online presence.

Include helpful information.

Be transparent, and include significant, helpful information in your pages. If your brand appears elusive, target customers would wonder if they would really get what they would pay for. Exploring content marketing and social media marketing are also effective methods that can help your strategy.

Apply website rules consistently.

Search boxes are important in a way that it helps people find what they are looking for in an instant. This is a crucial website rule that you should never overlook. Before taking any major step in your website design strategy, research on these details first. Rules and best practices are your tickets to success.

Your web pages must be aesthetically pleasing.

Visuals can really impact people’s perception about your brand and user experience. This may seem like a minor component of your website, but it can impact how people see your business.

Focus on making your website mobile friendly.

More than 50% of web traffic today comes from mobile devices. If you choose to ignore mobile experience, it can negatively impact your user experience. Implement a mobile-first strategy, and then test how your website looks on multiple devices.

Make your content legible and readable.

Readability and legibility will not only affect user experience, it can also impact conversion rate. How can you gain more traffic and better user experience if your target audience can’t read your posts?

Make sure that your web pages load fast.

There are tons of things you can accomplish today to make your web pages load much faster. Look into advanced speed solutions.

Make your pages easy to navigate.

Never frustrate your visitors. If they fail to find what they are looking for in just a few seconds, they would leave and move forward to another website. Include a user-friendly menu.

8 Creative Web Design Tips To Boost Your Conversion Rate

8 Creative Web Design Tips To Boost Your Conversion Rate

What is conversion rate? It is the visitor percentage of your website. No specific benchmark for a reasonable conversion rate. Every industry has its own standards, depending on the kind of business model.

Are you struggling to improve your website’s conversion rate? Below are some creative web design services and techniques that can help you improve your conversion rate.

1. Video Landing Page

Landing pages are standalone webpages which are specifically designed to promote your services or products effectively. Until today, business owners utilize text and infographics in landing pages to get more visitors. However, it’s time to explore the efficiency of video landing pages.

A good video can tell the beautiful story behind your brand—something that will never be achieved by static images.

2. Keep everything simple.

Simplicity is a significant factor in generating website conversions. Make sure to incorporate a sound, simple and straightforward design. A basic design would help users understand your website content in a better way. This can deliver an efficient user experience, and can encourage users to convert.

3. Utilize the 8-second rule.

This is a rule of thumb in web design. You only have around 8 seconds to capture the attention of your visitors. You have a very short opportunity to convey your business message, so you need to do it in an effective manner.

4. Use huge, bold typography.

Huge, bold letters have always been a trend. Visually-appealing typography can improve your brand and your website. Why? They are easy to understand and read, and can get the attention of every user.

5. Optimize your website speed.

Website users are very impatient when it comes to surfing the internet. If your pages have slow loading times, then you need to do something about it. Ever second is crucial, and might lose you tons of conversions and opportunities.

Below are the free tools you can utilize to improve your website speed, and troubleshoot speed-related issues:

  • GTmetrix
  • KeyCDN
  • Sucuri
  • Google PageSpeed Insights
  • Pingdom

6. Achievement Counter

Web designers need to monitor lots of stats and numbers. Market yourself more by adding a catchy achievement counter in your website. This can help you establish your credibility, and foster the trust of your audience. In turn, it will help you improve conversion rate.

7. Utilize Negative Spaces

Negative spaces are imperative in every website design. These are white spaces containing no elements. This can be spaces between your content and their headers, and content and sidebars. Always utilize negative spaces in your webpages to establish call-to-action buttons which can increase conversion chances.

8. Consider Using an F-Layout

Researchers have recently discovered that users tend to scan the entire screen at an “F-shaped pattern.” This only means that a user’s attention span is at the topmost part of a webpage. Take advantage of this by placing catchy call-to-action buttons along that F-shaped frame.